Product Landing Page
We'll build a working minimum viable version of your product that you can market and test with potential customers.
how it works
Often it doesn't take building an entire product for months to learn if your idea will work. We've found from working with dozens of clients that a single landing page link sent around to target customers and communities can help you gauge early interest and validate your ideas.
It's called a 'VisionType" because it's a prototype that helps you bring your product vision to life. This will help you refine your value prop, features, and overall product strategy before you spend tens of thousands of dollars and hundreds of hours trying to fully develop a product.
This also becomes a great asset for sharing your product vision with investors and partners as well as a blueprint to use with development partners.
COST
$5,000
Fixed
est. time
2 Weeks
TOOLS
Figma
Framer
Typeform
No-Code
1 Day
A short design workshop helps bring out your core product ideas, content, value proposition, and features. We'll use this time to capture your thinking and translate it into an outline for a single-page visiontype (landing page) for your product.
1 Day
Using your brand and ideas, we'll build a style guide for fonts, colors, patterns, and styles to use when building a site or digital product. This isn't a full design system, just something simple to get started and expand going forward.
1 Week
We'll use the workshop outputs to design a high-fidelity landing page for your product with your intended features and pricing, etc. This has buttons and links that allow you to 'false door test' your product with your target market. Sites like this allow you to share it on Twitter and run test marketing to see if customers sign up for your product or service.
3 Days
We'll use modern testing tools to run a remote online test of your page with your target customer market. We'll set up a link you can share with anyone to review your product offering and provide feedback. This is a great way to generate lots of amazing early feedback to help validate and refine your product offering.
1 Day
Based on what we're learning about product market fit by testing your ideas, we'll prepare you for the next step in your journey. In a 2-hour session, we can help you prioritize key features, map out an MVP, identify what to validate next, and craft a roadmap to get you started.