Caregiving Startup

An employer-sponsored offering to support employees who are caregiving for family members. Supportive tools to help in a crisis or when planning for the the future.

Overview

A small team of experienced physicians, caregivers, and successful tech founders came together to help solve the problem of caregiving. At some point in their lives, everyone will either need care or become a caregiver. For many caregivers, it’s a problem that leaves them with high financial costs, lost time at work and with family, and high stress. The team was seeking to define a brand for their startup, pitch potential investors and partners, and ultimately find funding and define a revenue model.

Role

Product Strategy Product Design Salesforce Developer

TOOLS

Figma Salesforce Typeform Squarespace Zapier

Caregiving Startup

An employer-sponsored offering to support employees who are caregiving for family members. Supportive tools to help in a crisis or when planning for the the future.

Overview

A small team of experienced physicians, caregivers, and successful tech founders came together to help solve the problem of caregiving. At some point in their lives, everyone will either need care or become a caregiver. For many caregivers, it’s a problem that leaves them with high financial costs, lost time at work and with family, and high stress. The team was seeking to define a brand for their startup, pitch potential investors and partners, and ultimately find funding and define a revenue model.

Role

Product Strategy Product Design Salesforce Developer

TOOLS

Figma Salesforce Typeform Squarespace Zapier

Caregiving Startup

An employer-sponsored offering to support employees who are caregiving for family members. Supportive tools to help in a crisis or when planning for the the future.

Overview

A small team of experienced physicians, caregivers, and successful tech founders came together to help solve the problem of caregiving. At some point in their lives, everyone will either need care or become a caregiver. For many caregivers, it’s a problem that leaves them with high financial costs, lost time at work and with family, and high stress. The team was seeking to define a brand for their startup, pitch potential investors and partners, and ultimately find funding and define a revenue model.

Role

Product Strategy Product Design Salesforce Developer

TOOLS

Figma Salesforce Typeform Squarespace Zapier

The experience included SMS chat support, a social worker to provide expert guidance and resources, and a responsive web portal to plan and prepare for handling caregiving situations.